Archaeological evidence of cosmetics certainly dates from ancient Egypt and Greece. Early major developments include the use of castor oil in ancient Egypt as a protective balm and skin creams made of beeswax,olive oil, and rosewater described by the Romans. The Ancient Greeks also used cosmetics. Cosmetics are mentioned in the Old Testament—2 Kings 9:30 where Jezebel painted her eyelids—approximately 840 BC—and the book of Estherdescribes various beauty treatments as well. Cosmetics were also used in ancient Rome, although much of Roman literature suggests that it was frowned upon. It is known that some women in ancient Rome invented make up including lead-based formulas, to whiten the skin, and kohl was used to line the eyes.
Chinese people began to stain their fingernails with gum arabic, gelatin, beeswax and egg white from around 3000 BCE. The colors used represented social class: Chou dynasty (first millennium BC) royals wore gold and silver; later royals wore black or red. The lower classes were forbidden to wear bright colors on their nails.
In Japan, geisha wore lipstick made of crushed safflowerpetals to paint the eyebrows and edges of the eyes as well as the lips, and sticks of bintsuke wax, a softer version of the sumo wrestlers' hair wax, were used by geisha as a makeup base.[16] Rice powder colors the face and back; rouge contours the eye socket and defines the nose.[16] Ohaguro (black paint) colours the teeth for the ceremony, called Erikae, when maiko(apprentice geisha) graduate and become independent.The geisha would also sometimes use bird droppings to compile a lighter color.
In the Middle Ages it was thought sinful and immoral to wear makeup by Church leaders, but many women still did so. From the Renaissance up until the 20th century the lower classes had to work outside, in agricultural jobs and the typically light-colored European's skin was darkened by exposure to the sun. The higher a person was in status, the more leisure time he or she had to spend indoors, which kept their skin pale. Thus, the highest class of European society were pale resulting in European men and mostly women attempting to lighten their skin directly, or using white powder on their skin to look morearistocratic.
Although modern makeup has been used mainly by women traditionally, gradually an increasing number of males are using cosmetics usually associated to women to enhance their own facial features. Concealer is commonly used by cosmetic-conscious men. Cosmetics brands are releasing cosmetic products especially tailored for men, and men are using such products increasily more commonly. There is some controversy over this, however, as many feel that men who wear make-up are neglecting traditional gender roles, and do not view men wearing cosmetics in a positive light. Others, however, view this as a sign of ongoing gender equality and feel that men also have rights to enhance their facial features with cosmetics if women could.
